Giving Back with SoCozy


This is a sponsored post written by me on behalf of SoCozy. All opinions are my own and not edited by the sponsor.

I’m not a halfway kind of girl. When I like something, I’m all in. And that’s how I am with SoCozy, a line of professional salon products for kids ages 2 to 12. I use the products for my girls (love the detangler!), have turned to the book for cute hairstyle inspiration, and I’ve even written a post about founder Cozy Friedman’s effortless urban mom style. So when I learned about the GiveBackPack, it was a no-brainer.

I am always looking for an opportunity to model generosity to my girls. Through church, school and community efforts (I’m the past president of the Junior League), we have participated in every kind of project imaginable, from coat drives to food distribution to community baby showers, so when an opportunity presents itself that is as easy as this one, I’m all over it.

It’s so simple, and it involves doing something you were already going to do anyway — shop for back to school supplies. SoCozy has partnered with State Bags, a one for one company that donates a backpack to an American child in need for each backpack purchased, and Yoobi, which creates fun, colorful school supplies and donates one school supply for each one purchased to schools in need. Through this partnership, for each backpack purchased, a fully stocked backpack will be donated to a child in need.

It makes me feel warm and fuzzy just thinking about it.

While volunteering the last couple of years at my girls’ public school, I’ve seen kids carrying their homework in plastic shopping bags, without the basic supplies they need to excel. And it’s so easy to help.

All you have to do is go on over to and buy a backpack.

It’s colorful.

And durable.

And adorable.

And it has lots of kid-friendly pockets to stash all the treasures that kids love to collect.

Eva is such a big fan of this backpack that she started sleeping with it.


Until Lola confiscated it and I found it on her desk chair.


Look how cute it is.

And it’s even cuter when it’s filled with Yoobi school supplies, which are seriously a breath of fresh air in the school supply aisle at Target, my happy place. I’m a bit enamored. I even bought a brand new set of everything Yoobi for each girl for our road trip this summer. And now I have my eye on these locker essentials for the girls’ imaginary lockers.

Yoobi Locker Magnetic Fuzzy Zip Pockets, $5.99 each, and Yoobi Locker Stickers, $2.99 each

Yoobi Locker Magnetic Fuzzy Zip Pockets, $5.99 each, and Yoobi Locker Stickers, $2.99 each

They totally need these, right? Right. And they’ll fit perfectly in that backpack.

Love this idea of a backpack that gives back as much as I do? Then head over to to buy the State Bags backpack for $55. And while you’re at it, try the detangler. 🙂

I received products to review and compensation from SoCozy for this post. My opinions are my own and not edited by SoCozy.

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